How to use the National Day to do a good job in the marketing of children's playgrounds?

As we all know, there are now a lot of children's playgrounds that rely on the super high popularity during the holidays to attract tourists, and thus obtain a certain income-generating income. Modern children's playgrounds have also been forced to compress profits with the continuous improvement of operating costs, and they cannot obtain higher incomes by relying on the advantages of holidays alone. However, the National Day is coming soon, but you can use these advantages to do a good job in marketing, such as experience marketing, membership marketing, etc. Next, let's take a look at what tricks Xiaobian has to make you get higher income!

This article contains the following

1. Experiential marketing

2. Membership marketing

3. WeChat circle of friends recommended marketing

First, experiential marketing

Many entrepreneurs will choose the way of free experience when opening for parents and children to experience, in fact, this is a better way to open the market, parents and children can get this opportunity to play through the free form itself is very happy, coupled with a variety of fun and interesting gifts can enhance the effect of word-of-mouth publicity. At the same time, it is also possible to find accurate customers through the observation of the target customer population, so as to achieve the role of continuous consumption.

2. Membership marketing

Membership system is now the basic marketing means of any industry, through the membership platform has the opportunity to contact and communicate with customers, all the goals of customers are attracted to our products and services, so that customers can continue to spend in the offer. From time to time, a variety of free event invitations are invited to promote excessive spending by children and parent members. Children's brand play franchises will become stronger because of the huge membership system.

Third, WeChat circle of friends recommended marketing

Call friends to come to spend can get discounts, let old customers invite new customers to the children's playground to play will get a surprise package, at the same time, as long as the old customers in the WeChat circle of friends to post our activity H5 page for 3 days can also get discounts. The promotion of the circle of friends is actually more authoritative, because the friends around them have personal experience and believe in the authenticity of the activity.

How to use the National Day to do a good job in the marketing of children's playgrounds, in summary, xiaobian believes that these 8 days can be allocated to a certain extent, do not always think about how much money they want to earn during this period, but also need to think of how to attract more local precision passenger flow, in preparation for the future peak period operation.

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