How much to invest in water rides

   Every summer, water parks and theme parks become a tourist option for many people, which also allows investors to accelerate the pace of investment in water projects. However, after the construction of the station, the fierce market competition and serious homogenization tested the viability of water sports. How to survive and ensure market position in many water sports, how to create innovative projects such as theme, high return rate, strong marketing and so on. , has become a concern for investors and operators of water recreation projects. How much should I invest?

This article contains the following:

1, the status quo situation is very hot

2. There is a problem of weak ribs in operation

3. Future competition

4. Safety and security

First, the current situation is very hot

    In a market where parent-child travel continues to be popular, taking your children on a vacation to a water park has become a popular choice for many parents. In general, most water parks in the market have an operating profit margin of not less than 40%. After seeing the high return on investment in water parks, more and more theme parks are starting to invest in water rides. Every summer, water projects become the hottest stars in tourism products, with almost every city with a population of more than 1 million planning, launching or operating.

Second, there is a problem that there are weak ribs in operation

    Domestic investment in water park construction continues to increase with the increase of the number, and the layout of the whole country is becoming more and more intensive. In these projects, a considerable part of the funds have become out of reach due to excessive investment, or in the face of fierce competition and customer diversion. Most theme parks pay more attention to equipment when planning products, and lack consideration for tourist types, ages, occupations, etc., but equipment alone cannot fully meet the needs of tourists, and it is difficult to extend the time for tourists to stay in the park.

Third, the future competition

    Due to the rapid development of water amusement projects, large and small water parks across the country emerge in an endless stream, coupled with people's requirements and expectations for tourism products, cultural creativity is becoming more and more important, pure water park equipment has been unable to meet the needs of tourists more experience, China's water park industry has entered a period of fierce market competition, survival of the fittest accelerated period. Generally divided into vacation supporting type, entertainment complex type, commercial supporting type, unit type four types, to find the type positioning of the water park, in the construction of the water park must do a good job of cultural theme packaging. Investment in water parks should be based on the long term, and a professional operation plan should be formulated to make the investment risk of water amusement projects smaller.

4. Security guarantees

    In addition to holding theme activities, festival marketing, and updating projects, safety is also the key to ensuring the number of visitors to water amusement facilities. The most important thing for safety is the safety control link, and the design and construction stage needs to do a good job in overall product planning, construction management, operation management, and reduce the cost of operation and transformation and safety risks.

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