The unpowered children's amusement park has lost money, which may be due to the following reasons

Investing in unpowered children's amusement parks is a project that many entrepreneurs value, but there are also people who are not good and do not understand investing in unpowered children's amusement parks who have lost money in operation. In fact, there are two states of profit and loss in any investment, but as long as we find the reason for the loss of money, we can make some timely corrections to the symptoms. This can still be profitable, today Leto Children's Park to share with you that the loss of money in the unpowered children's amusement park may be caused by the following reasons.

This article contains the following

1 The location is not careful

2 Decoration is casual and without features

3 Products are single, no highlights

4 Problems with marketing

First, the site selection is not prudent

Commercial investment, especially investment projects that focus on passenger flow, need a certain flow of people, if there is no passenger flow, it will affect the profit income, so it is necessary to properly analyze whether their location is correct, whether there is a large amount of traffic around them, and how competitive is the surrounding area?

Second, the decoration is random and has no features

The decoration of the unpowered children's amusement park must meet the needs of children's psychological changes, and create some specific IP images from the perspective of children, so that children like the colors and styles in the playground. The whole environment should give people a more warm and safe sense of sight, so the decoration should be careful, and more from the child's point of view to find design inspiration.

Third, the product is single, no highlights

The children's playground itself is a comprehensive playground, which requires the requirements of equipment richness and cannot be too simple and single. If the shape does not have characteristics, it is difficult to stimulate the interest of children, so it is necessary to build the equipment into a diversified and multi-functional advantage, so as to be competitive.

Fourth, the problems of marketing

From the perspective of comprehensive market development, the market competitiveness of the children's play industry is actually relatively large, and because some first-time venture capitalists have no actual experience in operation, the operation of unpowered children's playgrounds is single and has no bright spots. It is suggested that the operation of the unpowered children's park should be diversified, such as the handling of membership cards, secondary cards, seasonal cards, annual passes, and can also cooperate with other playgrounds or children's camp projects to organize activities according to different festivals.

In the final analysis, as the current Internet celebrity investment project, the unpowered children's amusement park is certainly promising to make money, but those investors who eventually lose money may have problems with the above details and must learn to summarize and analyze.

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