Indoor water park marketing strategy

2022-07-22

With the development of water park projects, the children's indoor water park market is gradually emerging, and it has been favored by many investors. But in reality, there are also many children's water parks that have not been open for a long time, which have stopped operating or been transferred. Success also depends on whether the water park it operates has enough attractiveness and whether it can meet the higher pursuit of young parents for consumer quality in terms of product characteristics and store management. Then analyze the investment of indoor children's water park projects, in order to succeed, in addition to choosing novel and attractive children's water park equipment, it also needs reasonable and optimized marketing strategies. 1. Group purchase sets the group purchase price according to the business situation in advance, attracts customers to consume, and guides customers to apply for membership cards, so as to realize the conversion of customers into repeat customers and improve the re-visit rate of tourists. 2. Before and at the beginning of the opening of the park, arrange personnel to distribute preferential activity flyers in the nearby community to improve visibility and attract customers to come to consume. 3. The preferential activities are proposed in the early stage