How to operate an indoor water park to obtain higher profits
2022-07-22
The investment threshold of general water parks is not high, and the marginal cost of water parks is relatively low. As an indoor children's constant temperature water park, the market is also growing and developing. Indoor children's water parks have sprung up. At the same time, with the arrival of winter and the intensification of peer competition, various services and marketing skills continue to improve, and the return rate of tourists is relatively fast. In this case, how can the operators of indoor children's constant temperature water parks get greater profits? 1, professional planning 2, story-based packaging 3, transformation of business model 4, create a rich atmosphere 5, carry out a variety of creative activities 6, the importance of water quality one, professional planning Professional planning is the basis for maximizing revenue, planning excellent indoor constant temperature water park is basically half of the success, indoor constant temperature water park can be operated throughout the year, so operators should pay more attention to time efficiency, seize the opportunity of the season, so that the constant temperature water park can be in the face of winter can be in the face of the winter
Prospect planning for the water park
2022-07-22
The so-called three points of investment, seven points, the water park from the initial project concept to the construction of construction, construction landing, smooth operation, scientific operation and management is indispensable. Guided by the efficient operation of the landing, this paper summarizes the important matters of the early construction and operation of the water park: 1. Team formation and formulation of operational objectives and setting of post functions; Check the workload of each employee; Hiring temporary helpers, contractors, consultants; Divide responsibilities for employees. 2. Cost formulation familiar with feasibility study report, share financial goals with employees and the company team; Develop discount and marketing strategies; Establish a classified ticketing system and marketing activities; Establish a code of conduct, business hours, refunds and other ticketing systems. 3. Formulate financial planning, establish accounting rules and regulations, necessary files and documents, and plan the cash register area. 4. Formulate marketing planning And develop a feasible marketing plan, plan timeline, theme, name, slogan, theme music, etc.; As well as preparing for social media marketing. 5. Formation
Don't overlook these four details
2022-07-22
With the rise of the water entertainment industry, many investors choose to invest in water parks, and the market and profits of indoor water parks have made them darlings, and many people from all walks of life who have started their own businesses have joined the indoor water park industry. Now that children are exposed to many new things and fast, it is not easy to attract children to your water park for a long time. Before opening an indoor water park, the first problem faced was the location of the indoor water park. Please be careful not to overlook the following issues before choosing a site. This article contains the following contents: 1, image problem 2, too much pursuit of prime location 3, deviation from the positioning of the industry business circle 4, choose the competition saturation area one, image problem Many investors often choose to open water parks in places with many tourists and dense populations. However, considering site selection from the perspective of return on investment alone does not necessarily maximize benefits. For indoor water parks that mainly deal in children's aquatic products and children's swimming services, not only
Location and size of the water park
2022-07-22
First, the site selection and scale of China's current water park to outdoor water park is the main outdoor water park, is the summer of tourists to play the paradise, the peak consumption is mainly seven or eight months. No matter how hard the operator tries, it is futile to miss the golden period of seven or eight months and then work hard; Many investors are taking Guangzhou Chimelong Water Park as a model, often is the scale we want to build is larger than chimelong water park, better than chimelong water park, do not compare like this , you first compared to you have a superior geographical location like Guangzhou Chimelong? Do your local people have the consumption concept and consumption level of Hong Kong and Guangdong residents? Is there such a good management team as Chimelong Group? Therefore, the location and scale of the water park are first determined by the local achievable passenger flow, transportation convenience conditions, consumption level and their own management team, and cannot be simply imitated and blindly invested. Second, the equipment configuration of the water park has also undergone great changes in recent years, and the body contact with the slide is getting less and less
Where funds for water parks are generally spent
2022-07-22
Water park is a very popular attraction in contemporary times, especially in the summer, you can use the sea of people to describe its passenger flow, so it has also attracted some businesses to build a water park, so the funds for building a water park are generally spent in what places, let's take a look at it. 1. Site cost and civil construction costs The cost of water parks and the cost of civil engineering are the largest in water park investment, usually accounting for more than half of the total investment. The construction cost of civil works and the cost of water park equipment is about 1.8:1. 2, water park equipment The cost of water park equipment is also the main cost of water park construction, second only to on-site construction, including water slides, wave equipment, water supply equipment and other auxiliary facilities. 3, operating costs Operating costs include labor, advertising, services, etc., and the operation plan can be self-adjusted. (1) The construction period is short, the return period is short in the summer, and the water parks across the country are basically in the state
The difference between an indoor and outdoor water park
2022-07-22
The emergence of indoor water parks to fill the spring and autumn, even winter, a large number of urban agglomeration needs, with the continuous improvement of water park equipment manufacturing technology, small and medium-sized water park projects, the general cycle can be completed within 5 months, large water park project cycle can be completed in about 1 year, large indoor water park projects are rich, such as hot spring spas, swimming pools, wave pools, indoor skateboarding and other projects integration. Indoor water parks are more diverse and attractive to tourists. What is the difference between a large indoor water park and a large outdoor water park? 1, the difference between the choice of water park equipment 2, the construction period 3, the cost 4, not limited by the weather 5, targeted one, the difference between the choice of water park equipment large indoor water park and outdoor water park In the construction process, the choice of water park equipment will be different, indoor water park by the size and size of the building restrictions, generally do not choose large water park equipment, otherwise the construction cost is very high, room
How much money is needed for the water park investment
2022-07-22
The water park has always been a popular construction project. There are many water parks in China alone. So, how can so many water parks stand out? Today we talk about why water play equipment is the key to water parks. Water theme parks are growing exponentially, but some parks lack sufficient capital investment and market guidance, resulting in poor water quality and easy disadvantage in fierce market competition. Therefore, from the three aspects of safety, quality and interaction, combined with the different characteristics of various types of water amusement equipment, guide the optimization direction of the water park. 1, the safety of water amusement equipment safety of water amusement equipment is the basis for the success or failure of any water amusement park, especially the safety needs of water amusement park are more urgent, whether the water amusement park can survive, or whether tourists will go to your water amusement park, the safety of water amusement equipment is the primary standard, only through strict design and strict technical review, strict bidding, careful selection of suppliers, fine
Water park marketing strategy
2022-07-22
Domestic water parks are more and more popular with people, the managers of the water parks will have a set of marketing promotion strategies, in fact, the water park is one of the more popular projects at present, itself with a popular physique, the competitiveness is constantly increasing, in such a situation, so that investors, project parties, marketing leaders feel pressure, urgently need to rack their brains, in the marketing sector out of the break. Next, let's talk about how the marketing strategy of the water park should be done. 1, grasp the market trend, clear product pointing Any water park operation needs to rely on the market, no market support of the project is a castle in the air, through the investigation and analysis of the consumption of homogeneous products in a certain area, summarize the characteristics of market demand, and clarify the most popular play experience in the market. 2. Develop marketing channels for suitable water parks The marketing promotion of water parks should cooperate with customer travel agencies and local areas
What points should be paid attention to when investing in water parks
2022-07-22
As a large-scale amusement project, water parks are becoming more and more common in many big cities and are more and more loved by the general public. Friends who have been to the water park should know that the construction of the water park is a very complex process, after the completion of the construction, the specific daily implementation is also very complex and technical difficulty, so what points should be paid attention to in the investment of small water parks? This article contains the following contents: 1, low risk 2, marketing power 3, good reputation one, low-risk water park to be less risky, must do a good job of professional investment planning, can not blindly pursue the new and peculiar big, there are studies have shown that a water park project is a loss or profit of the influencing factors, water park equipment selection accounted for no more than 50%, more importantly, project investment planning, operation management and marketing, which is the current water park construction in the common misunderstanding. Second, marketing power is now the Internet era, all kinds of information are obtained on the Internet, increased on the Internet
What to pay attention to when designing a water park
2022-07-22
What factors need to be considered when designing children's water park equipment? The difference between children's water park equipment and regular facilities is the means of transport. Because the main body of water park equipment is water, traditional amusement equipment has no water. However, playing with water requires paying attention to water use. Therefore, the design of amusement equipment needs to take this into account. So let's take a closer look. First of all, we must follow the safety awareness, enhance the child's physique, cultivate the child's adventurous spirit, and enrich the fun of the child's childhood. When designing children's water park equipment, wooden or metal pipe components are often chosen. The surface of the equipment is smooth and not sharp, the end is round, the structure is suitable for children to use, there is no harm when playing, a variety of amusement equipment and programs are provided for children to choose from, so that children can play as much as possible when playing, set up intelligence games, such as different levels of amusement facilities, so that children challenge each level. First, interesting and high-quality water slides Large water slides: hillside slides
Water park planning should do a good job in marketing
2022-07-22
Water park projects have great market potential, but can not blindly invest and build, water park planning to do a good job in marketing work to do several aspects? This article contains the following contents: 1, must be market positioning and unique selling points of the determination of 2, must do a good job in the brand communication of the water park 3, must develop the appropriate marketing channels 4, must be the continuous innovation of water equipment one, must be market positioning and unique selling points to determine this is in the project investment planning to think well, if the preliminary planning positioning work is not smooth, the later remediation is quite difficult, good investment planning and planning design is very important. Second, we must do a good job in the brand communication of water parks The operation of water parks belongs to the service industry, and word of mouth is very important for the service industry. How can we spread a good word of mouth widely? For now I think there are two methods that are quite effective, the first is through a wireless network. For example, the popular Weibo, WeChat
Comprehensive development of water parks to improve the level of secondary consumption
2022-07-22
In the case of a certain ticket, the increase in consumption level mainly depends on the commercial sales and consumption of catering facilities in the water park area. Secondary consumption in the water park includes the rental of lockers, the purchase of swimwear, swimming rings, water guns and other water toys, and the consumption of food and beverages. In terms of commercial layout, generally in the park entrance area and changing rooms, storage rooms around the configuration of commercial selling points, play area, generally in the playground around the good visual effects set up catering facilities, that is, can be convenient for tourists to stop and watch, but also can increase the stay time, improve the opportunity for food consumption. In terms of product and food development, it is in line with local customs, has uniqueness and theme, and can be better accepted by tourists. The planning and design of the water park project can be divided into the following seven stages from the beginning to the construction of the project. 1. Planning This is the original source of the project. It is mainly a preliminary reflection on the project, including: upper-level condition analysis, theme positioning, market positioning, and site selection
